gimmickry vs assemblage

gimmickry and assemblage both are nouns.

Word	Noun	Adjective	Verb	Adverb
gimmickry	Yes	No	No	No
assemblage	Yes	No	No	No

As nouns, assemblage is a hypernym of gimmickry; that is, assemblage is a word with a broader meaning than gimmickry:

Other hypernyms of gimmickry include accumulation, aggregation, collection.

gimmickry (noun)	assemblage (noun)
a collection of gimmicks	the social act of assembling
	a system of components assembled together for a particular purpose
	a group of persons together in one place
	several things grouped together or considered as a whole