trademark vs Segway Human Transporter

trademark and Segway Human Transporter both are nouns.

Word	Noun	Adjective	Verb	Adverb
trademark	Yes	No	Yes	No
Segway Human Transporter	Yes	No	No	No

trademark (noun)	Segway Human Transporter (noun)
a distinctive characteristic or attribute of someone or something	(trademark) a self-balancing personal transportation device with two wheels; can operate in any level pedestrian environment
a formally registered symbol identifying the manufacturer or distributor of a product

trademark (verb)	Segway Human Transporter (verb)
register the trademark of
mark with a brand or trademark