counseling vs message

counseling and message both are nouns.

Word	Noun	Adjective	Verb	Adverb
counseling	Yes	No	No	No
message	Yes	No	Yes	No

As nouns, message is a hypernym of counseling; that is, message is a word with a broader meaning than counseling:

counseling: something that provides direction or advice as to a decision or course of action
message: content communicating a message; what something is about

Other hypernyms of counseling include content, subject matter, substance.

counseling (noun)	message (noun)
something that provides direction or advice as to a decision or course of action	content communicating a message; what something is about
	a communication (usually brief) that is written or spoken or signaled