ballyhoo vs hype

ballyhoo and hype both are nouns.

Word	Noun	Adjective	Verb	Adverb
ballyhoo	Yes	No	Yes	No
hype	Yes	No	Yes	No

As nouns, ballyhoo and hype are synonyms defined as:

Other synonyms of ballyhoo include hoopla, plug.

ballyhoo (noun)	hype (noun)
blatant or sensational promotion	blatant or sensational promotion

ballyhoo (verb)	hype (verb)
advertize noisily or blatantly	publicize in an exaggerated and often misleading manner