subject matter vs witticism

Other hyponyms of subject matter include body, corker, reminder, petition, postulation, request, memorial, latent content, subject, theme, topic, aside, digression, divagation, excursus, parenthesis, import, meaning, significance, signification, bunk, hokum, meaninglessness, nonsense, nonsensicality, drivel, garbage, acknowledgement, acknowledgment, refusal, info, information, counsel, counseling, counselling, direction, guidance, commitment, dedication, approval, commendation, disapproval, respects, discourtesy, disrespect, insertion, interpolation, statement, statement, humor, humour, wit, wittiness, opinion, view, direction, instruction, proposal, offer, offering, entry, submission, narration, narrative, story, tale, packaging, promo, promotion, promotional material, publicity, sensationalism, shocker.